6
Oct. 15, 2025
Ready to stop throwing episodes into the void and start building a show with purpose? Julie sits down with podcast strategist and agency owner Alicia Galati to map a practical path from idea to impact—one that respects your time, your values, and your business and podcasting goals. Alicia shares how guesting first clarifies your message, why a simple ten-episode outline can save months of trial-and-error, and when a limited series or seasonal approach beats an endless weekly grind.We unpack her four-goal framework—conversion, impact, growth, and engagement—and explain how picking one goal for six months unlocks momentum. If you’re aiming for growth, you’ll hear how to structure discoverable topics, line up smart guest swaps, and streamline promotion. If conversion is your focus, we show how to tell client stories, weave in value-led mentions, and extend clear invitations without the sleaze. Alicia also tackles the “everyone needs a podcast” myth head-on, naming the hidden teams an…